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CEO Jon Moeller says premium brands like Tide, Dawn and Head & Shoulders save money on energy.
July 14, 2022
By: TOM BRANNA
Editor
As inflation soars, Procter & Gamble Co. Chief Executive Officer Jon Moeller said the maker of household goods needs to sharpen its marketing message to consumers amid worsening economic conditions. This week, the US inflation rate reached 9.1%, a 40-year high. With pricing pressures mounting, P&G is reminding consumers that washing clothes in cold water saves money and is more sustainable than washing fabrics in hot water. The company is focused on daily-use goods such as Dawn dish...
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